The 1:1 Diet by Cambridge Weight Plan - Rediscover You

We were tasked with creating a campaign for The 1:1 Diet, bringing to life that it is a diet that uses real people with real results. People Rediscover those little things that they used to enjoy when they lose weight on The 1:1 Diet. It doesn’t just help shedding the physical weight, but also the emotional baggage they have carried around. This campaign is about showing the positive effects of what people rediscover when they lose their excess weight.