BRAND / WEBSITE / HOSPITALITY
PETRUCCI'S
A stone-baked Italian pizzeria taken from menu board to full digital experience — philosophy, collection, ordering, catering and events. The identity carries onto the pizza truck and a range of single-estate honey and hot honey, produced in Hertfordshire.

- CLIENT / BRAND
- Petrucci's Pizza, Bishop's Stortford
- YEAR
- 2025
- CATEGORY
- BRAND / WEBSITE / HOSPITALITY
- TYPE
- BRAND WEBSITE
BEYOND THE SCREEN
THE BRAND, OFF THE WEBSITE.
The identity carries past the site itself — logo, print design, vehicle livery, service photography and film.
WORDMARK

THE MENU — PRINT DESIGN

PIZZA TRUCK — LIVERY DESIGN

THE TRUCK — BUILT

THE STONE HEARTH — IN SERVICE

CATERING & EVENTS

MARGHERITA — FOOD PHOTOGRAPHY
THE TRUCK — SERVING AT AN EVENT
BRAND FILM — AUTHENTICITY
SMALL BATCH
ESTATE HONEY
Handcrafted in Hertfordshire • Limited First Harvest
Our first-ever Hertfordshire harvest comes from a small collection of hives, producing an exceptionally limited batch of raw honey. Harvested once a year, every jar reflects the unique wildflowers, blossoms and landscape surrounding our apiary.
To create our signature Hot Honey, we gently infuse this raw honey with carefully selected chillies, balancing natural sweetness with a slow, warming heat. The result is bold, complex and made for great pizza.

SINGLE ESTATE HONEY — HERTFORDSHIRE HARVEST

HOT HONEY — CHILLI INFUSED

HONEY — READY FOR SALE
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